Intelligent Facebook Marketing for Attorneys
Experience real growth by scaling and optimizing via Facebook advertising
2012 • 2013 • 2014 • 2018
Creating Strategic and Successful Facebook Marketing Solutions
What Can You Expect?
Manage Ad Spending
We never want our clients overspending. We spend efficiently based on our client’s target audience and actively work with them to hit their cost per case goals. Our clients are able to decide your daily spend or can leave it up to the experts here at Law Scout.
Custom Audience Creation
Getting your message in front of the right people is important. We have an abundance of our own data, in addition to data from other verticals, we turn into a customed lookalike audience for each client based on their demographic. We can also use their lookalike data in an email hash to ensure absolute privacy.
Dynamic Ad Creation
We understand the importance of ads that automatically adapt relevant content specifically to each consumer. We have a library of images to choose from and a creative team to ensure they stand out in a FB newsfeed. We test multiple images and multiple angles in order to understand what type converts most effectively.
We install a pixel on each of our client’s customized forms in order to gather data. As each pixel receives more data, the information is fed back to Facebook and they are able to market to the people most similar to those who completed our client’s form. By using these remarketing strategies, we can maximize the efficiency of our client’s spending.
Custom Landing Pages
We build, set up and brand a custom landing page for each of our client’s campaigns based on their specific criteria to include questions in order to determine if the user is a potential client for the law firm. Our client will receive all of the generated data to their email or CRM.
Tracking & Optimization
We include in-depth tracking information in the ad URL, allowing us to effectively track any submission back to a specific ad. We can pause ads that are not performing well, and put more spend and focus on the top-performing ads. We work with the client to receive case acceptance data, in order to ensure we are running ads with the lowest cost per case for the client.
Our Clients Say It Best
Law Scout allows us to select the leads that fit our very specific criteria. The leads are always satisfactory and our retention percentages are well above what other lead gen services are providing. The customer service is great and Sam goes out of his way to make sure all my questions are answered.
Law Scout has always delivered qualified inbound calls at a consistent volume to our customer service team. We can always count on them to deliver on what they promise, which is cost-efficient, high-quality leads.
The quality of the leads, service, and most importantly, profitability makes Law Scout my go-to lead company for Legal Lead Generation.
LawScout is so easy to work with. They are flexible in meeting your unique needs and extremely responsive. A great partner I have grown to appreciate and trust.
Law Scout consistently delivers on what they promise. We value our long term relationship with them.
We’ve worked with LawScout for a number of years now. They are a highly responsive partner that works toward our mutual goals.
A Smarter Way to Find Future Clients
It’s easy to get started, simple to use, and we’re with you each step of the way.